Holding Sweet Communion – A Debut Civil War Novel by Martha R. Brown

#civilwar #confederacy #historicalletters #armyofnorthernvirginia #gettysburg I have yet to write a review on my web site. Truth is, I don’t read very much. But Martha R. Brown and her husband Rod are friends of mine, and they knew of my interest in Civil War history. Consequently, when Martha reported finding a packet of letters that…

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Internet Marketing Requires High Impact Photography to Attract

Authors who self publish face many challenges in marketing their work. In my previous posts, I tried to establish several key concepts: The task of Internet marketing is to attract. Promotional efforts must focus on identified markets with available points of entry. No data attests to the efficacy of one approach over any other. Sales…

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Self Publishing for Fun and Profit

I spent most of my career in sales. When I retired to devote myself full time to writing, I did not expect that my experience would translate meaningfully into my new venture, especially when I decided on self publishing. Writing is art, after all, and not to be sullied with coarser toil like selling stuff.…

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Pricing Your Self-Published Masterpiece. Caveat Emptor!

When first asked how much royalty I wanted from my novel, Deadly Portfolio: A Killing in Hedge Funds, my only thought was keeping the costs as low as possible. Outskirts Press, the publisher, recommended a price of $18.95 for the 328-page paperback. I objected. The price was too high for the market. Outskirts replied that…

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Publishing Your Own Book? Proceed Cautiously.

If you glance through this posting, you are a giant step ahead of where I was when I started to consider publishing a book. I plunged into the deep end right off with my novel, Deadly Portfolio: A Killing in Hedge Fund. Now, nearly two years later, I am back to a depth that’s just…

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